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Showing posts from May, 2022

Most Common Application of Thermal Transfer Labels

What’s so unique about labels? If you’re imagining a standard four-color, one-sided, square-cut label, there’s so much one can do to make it both appealing and functional to a consumer. But what you’re likely not thinking of, is the variety of customization, easy-to-use label types that are gaining popularity within a variety of segments; including food & beverage and consumer products. For some products like chips and soda etc., labels form a part of the packaging where information is printed right on the package. Whereas some products like shoes have labels imprinted directly on the product. Some even see additional label tags attached to the product which are not counted as a part of the product or packaging per se.    Thermal transfer labels   are the top choice when it comes to printing variable information on demand. These labels typically offer greater durability than sheet-style inkjet or laser labels. They are cost-efficient and produced with a reliable, high-capacity

How Flexible Packaging is Changing the Face of the Packaging Sector

The flexible packaging movement is proving to be highly fluid and bringing about a distinct, industry-wide transformation. Flexible packaging trends seem to be bending toward the consumer, with a major focus on the areas of sustainability, convenience and e-commerce. As brands remain hyper-focused on consumer preferences, packaging technologies are moving in the same direction. The packaging industry is made up of a wide range of marketers, brand managers, designers, engineers, and technologists who are responsible to react to trends and finding enhanced and more cost-effective ways to present goods. Discover what impact it has on the public and environment and how these shifts can impact your brand.   Environmental Credentials & Reduced Costs: Representing a shift from rigid packaging and typically taking the shape of a bag, pouch, liner or overwrap, flexible packaging is defined as any package or any part of a package whose shape & size can be readily changed. Flexible